Mercedes Benz using guerrilla advertising

We are used to seeing all sorts of marketing and advertising ideas made by large companies, some are great and some are actually not so good, in fact many fall by the wayside only to be seen again when there is a feature on how not to advertise.

But is seems that the main Mercedes Benz dealership in Stuttgart, Germany have got guerrilla advertising down to a fine art with this latest idea.

They have taken the famous Mercedes Benz emblem that is seen on the front of the car. After placing a sucker pad on the bottom and attaching a couple cards, one of which is an invitation to test drive.

They have then gone out into the city placing these Mercedes Benz replica logos on the front edge on the bonnets of parked cars, it looks so cool and has to be a great piece of marketing.

Source [Design Fetish]