No this is not a con or some sort of trick to get people to part with their hard earned cash; It is in fact a cool project being run by the Raspberry Pi Foundation with the aim to bring back the fun of computing to youngsters.
It is reminiscent of the early days when computers were built by hand and were limited by the imagination of the user. This project is the same, except this time instead of coming in a large wooden box the device is around the size of a flash drive.
The device is easy to connect up to a TV and keyboard, to make things even more easier, the device comes loaded with some cool open source software such as the Ubuntu operating system.
These are the features and specs for the super cool and small mini PC from the Raspberry Pi Foundation;
700MHz ARM11; 128MB of SDRAM; OpenGL ES 2.0; 1080p30 H.264 high-profile decode; Composite and HDMI video output; USB 2.0; SD/MMC/SDIO memory card slot; General-purpose I/O; Open software (Ubuntu, Iceweasel, KOffice, Python)
Price could be as low as £15 per unit!