Has Facebook reached its limit, well it seems that according to recent research by the monitoring site Insidefacebook.com the social networking firm lost around six million US based users, 1.5 million Canadian users and around 100,000 UK based users during May!
But according to the firm’s own data, the membership is getting closer to the seven hundred million mark, so these loses are being balanced out by new users signing up to Facebook from countries such as India, Indonesia and the Philippines, so it seems that Facebook continues to grow as it user base shifts to other locations.
According to a statement from Facebook;
“From time to time, we see stories about Facebook losing users in some regions. Some of these reports use data extracted from our advertising tool, which provides broad estimates on the reach of Facebook ads and isn’t designed to be a source for tracking the overall growth of Facebook,”
They continued by saying;
“We are very pleased with our growth and with the way people are engaged with Facebook. More than 50% of our active users log on to Facebook in any given day,”
However, according to Adrian Drury, who is lead analyst at research firm Ovum;
“In developed countries such as the US and the UK Facebook penetration is hitting 50% and at that level it is inevitable that users will sign up who aren’t frequent visitors,”