What is the real cost of Social Media?

We think of social networking sites as being something that could easily be set up in your bedroom and then as it grows in popularity then the huge offices, thousands of employees and not forgetting the billion stock flotations. But it doesn’t always happen that way, there is a lot going on behind the scenes of these social media firms and lucky for us Focus have done some research in order to produce this fantastic info graphic on the real cost of a social media campaign. We think that you might be surprised or shocked even!

Source [Column Five Media]