Launching next week in the US is an app from the coffee giant Starbucks; it works with this seasons festive cups to bring the cups to life using augmented reality! Basically, the app reads special images, which then launch interactive characters that can even be sent off to your friends in the form of an e-card! Check out the Starbucks video for more details, it is a bit of festive fun!
This is what Starbucks have to say about the new Starbucks Cup Magic app;
This year let’s bring the season to life with the Starbucks Cup Magic app. Use the app to find and scan all five Starbucks Holiday Characters – on Red Cups, Christmas Blend bags, in-store and more – and watch as they magically come to life through augmented reality on your mobile device. Who knows what holiday magic you’ll discover
Source [Geeky Gadgets]