It may seem to be a weird way of doing business, but firms like Facebook are creating new positions to meet the needs and demands of modern business. This is where the idea of a Chief Conversion Officer comes in, taking to consumers, customers, suppliers and just about everyone else is essential and that is what the Chief Conversion Officer does! So who takes on this role within your organisation? Do you really need one at all, well it seems that there is only one way to find out and that is with an info graphic, this one has been put together by Monetate who happen to make website optimization easier.
Source [Search Engine Watch]