Check out these retro style banner adverts, they stand out so much more than a modern flash style banner and therefore they are more likely to have the desired effect, which is attracting visitors to the site.
It is simple to make one of these cool banners just remember the key points;
Visualize the layout
The whole point of any marketing or sales strategy is being noticed and this is a sure of getting your website or product noticed.
Source [1st Web Designer]