There was a time when just having an online presence was enough for the small business, but that no longer applies as the small business user who has embraced social networking is ahead of the game and this could mean the difference between a business surviving or failing.
In this infographic from Flowtown demonstrates how social media can influence consumers and customers into buying the products on offer or using the services being provided. Can the small business afford to overlook social media any longer?
Check out the graphic to see exactly where social media can fit into the small business marketing efforts.
Source [Media Bistro]