If you are one of the lucky UK broadband users who are able to get the cool 100 Mbps broadband service from Virgin Media, then you are going to be extra pleased when the speed increases to a massive 120 Mbps. Sounds great so far! However, at the same time, the cable provider had updated its fair usage policy (FUP) and that means throttling for those users that like their broadband a little too much!
Between 10am and 3pm, the FUP will be as follows on 30 Mbps it is 7 GB, on 50 Mbps to 60 Mbps it is 10 GB and on the 100 Mbps it is 20GB, going over these limits will mean a fifty per cent reduction in broadband speed for five hours. However, there is more, the limits between 4 pm and 9 pm will range from 3.5 GB to 10 GB for those customers on the upper packages, but even at half speed, this is faster than a lot of other UK broadband users are getting.
According to a Virgin Media spokesperson, they gave the reasons for the change;
“Broadband services are by their nature shared resources, so Virgin Media’s traffic management policy is designed to ensure the vast majority of customers get the high quality of service they expect from Virgin Media’s fibre-optic broadband without being negatively affected by extremely heavy users using more than their fair share at the busiest times.”
Source [IT Pro Portal]