Cinamatic is an app developed by square format photo app maker Hipstamatic, it is only available for iPhone owners at the moment who are able to make cool short videos and then share them on popular social media sites with ease. Once the video has been made the user chooses one of the five filters to create an effect such as vintage, blurred, reflects and so on to produce a great image. With the Cinamatic iPhone app the user is able to shoot three to fifteen second videos, but it does not stop there! The user is able to choose from a collection of video filters with more filters available from the Cinamatic shop. Once the video is completed, the user is then able to instantly post it to Instagram, Vine, or Facebook.