This Apple Book is actually a book!

You do have to be a fully paid up member of the Apple fan club to enjoy this book, but it might help when you are shelling out the $199 or $299 for it. The book in question is called Designed by Apple in California and it is a chronicle of the past twenty years of Apple design through over 450 images. This is like a dream gift for any Apple fan or indeed a fan of the design process itself, it is a really interesting book that covers the entire design process from those early pencil drawings to the finished product.

Designed by Apple in California chronicles 20 years of Apple design through 450 photographs of our products and the processes used to make them. A visual history spanning iMac to Apple Pencil, this hardcover volume is both a testament and a tribute to the meticulous processes of design, engineering, and manufacturing that are singularly Apple.

The book has three hundred pages, four hundred and fifty images by Andrew Zuckerman and an introduction from the Apple design master Sir Jony Ive! We have actually found a video of Sir Jony giving an interview to Casa Brutus in which he explains the idea behind the Designed by Apple in California book. You can order yours from Apple now, the small $199 version measures 10.2 x 12.8 inches and the larger $299 version measures 13 x 16.3 inches.